How should you grow your small business? How should you grow your Instagram account? How should you grow anything that involves humans? Simple: one person at a time.
Reach for the sake of reach is overrated. If you can't show up for your 50 followers you don't deserve 50,000. The inflated numbers on social media have caused us to lose sight of what matters most: the human on the other side of the screen.
So, what exactly should you be doing to grow that small business of yours? You'll just have to tune in to the full episode to find out.
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