Sales Page Messaging Audit

A strategic review of your sales page where I identify what's working, what's not landing, where you're losing people, and how to fix it. Includes two weeks of direct access for questions as you make changes.

The Investment:
One-Time Payment
$297
LET'S DO THIS

This Is For You If:

  • You have a sales page that isn't converting and you can't figure out why—people are reading it but not buying
  • You're planning a launch and want to make sure your sales page actually works before you send traffic to it
  • You just finished a launch that flopped and you need to know what went wrong so you don't waste another launch on messaging that doesn't work
  • You look at your sales page and something feels off but you can't pinpoint what—the tone shifts weird, the flow doesn't make sense, or it just doesn't sound like you
  • You're getting people on the page but they're not scrolling, not engaging, and definitely not buying
  • You suspect your messaging is the problem but you don't know if it's the positioning, the tone, the offer framing, or something else entirely
  • You need someone who gets sales page structure to just tell you what's not working and how to fix it
  • You're fine doing the work yourself—you just need clear direction on what actually needs changing

How It Works

1

Schedule Your Intake Form Submission Due Date

You pick when your sales page link and intake form need to be submitted. This gives you control over the timeline.

2

Submit Your Sales Page & Intake Form

After payment, you'll get a confirmation email with a link to submit your sales page URL and complete an intake form. This helps me understand your offer, your audience, and what you want the page to communicate. Submission MUST be completed by your chosen date.

3

I Audit Your Page

I review your sales page using Ruttl and leave detailed notes directly on the page showing where you're losing people and what needs fixing.

4

Receive Your Audit

Within 2 weeks, you'll be granted Ruttl access to view my feedback, plus a written summary doc. Optional video walkthrough if I deem it necessary for full clarity (this is not necessary for the majority of audits).

5

Two Weeks of Follow-Up Support

You get two weeks of email support to ask questions as you implement. Emails will be responded to within 48 hours.

What You Get

Your Sales Page Audit

  • Ruttl-based feedback with written notes directly on your sales page showing exactly where messaging breaks down, where you're losing people, what's unclear or mismatched, and what needs fixing
  • Written summary document outlining the main messaging issues and directional fixes (tone, positioning, what to shift)
  • Optional Descript video walkthrough if I think it'll add clarity
  • 2 weeks of email support for implementation questions after delivery
  • Delivered within 2 weeks of your intake submission due date

What I'm looking at:

  • Overall clarity: Is it immediately obvious what your offer is and who it's for?
  • Avatar/audience alignment: Does your messaging speak directly to your ideal client's actual problems, wants, needs, and values?
  • Offer framing: Are you positioning the offer (the transformation, the method, the deliverables, the investment, etc) in a way that lands, or is it vague/missing/mismatched?
  • Messaging flow: Does the page move people through it logically?
  • Intent-impact congruence: Does what you're trying to communicate actually land the way you want it to?

Important: This is diagnostic and directional feedback. I'm not rewriting your sales page for you. I tell you what's not working and how to fix it. You implement.

What You Need

An existing sales page. It doesn't have to be live or launched, but it needs to exist in a reviewable format (URL required). If you don't have a sales page yet, this offer isn't for you.

Helpful but not required: Conversion rates for your page (how many people viewed it vs. how many bought). This keeps the audit objective instead of just going off vibes. Where you find this specific info will depends on your platform (Kajabi, Squarespace, WordPress, Wix, etc.) It's not a deal-breaker, but puhlease do your best to find this information. If you can't find it, we'll work with what you've got.

Questions You Might Have

What if I need this done faster than 2 weeks?

This isn't a rush service. The 2-week turnaround gives me time to give your page the attention it deserves and provide feedback that will actually help. If you need something immediately, this service isn't the right fit.

Do you rewrite the copy for me?

No. I give you detailed feedback on what's not working and clear direction on how to fix it. In many cases I will offer suggestions for talking points, but you do the actual rewriting.

What if I don't understand your feedback?

That's what the two weeks of follow-up support are for. You can email me with questions and I'll clarify what I meant or give more specific direction.

Can I use this for multiple sales pages?

Nope. The audit covers one sales page. If you want feedback on multiple pages, you'd need to purchase an audit for each of those sales pages.

What if my sales page is really long?

All good! Whether your page is 3 sections or 15, I review the whole thing. The price stays the same.

What if I disagree with your assessment?

Then don't implement it. This is my professional take based on a decade of working in the online space. You're paying for my expertise, not a guarantee you'll agree with everything I say. If it doesn't resonate, you're free to ignore it. As per always, take what serves you and leave the rest.

I'm launching in 3 days—can you squeeze me in?

Nope. This service is for people planning ahead or analyzing post-launch. If you're launching in less than 2 weeks, this isn't the right timing. Book something else or wait until after your launch to analyze what happened.

What happens after the two weeks of support ends?

That's it. This is a one-time audit with two weeks of follow-up. If you need ongoing support beyond that, you'll need to book additional services.

What if I make changes and want you to review them again?

That's outside the scope of this service. The audit + two weeks of support is what you get. If you want another round of review after implementing, that would be a separate purchase.

What if my page is converting fine but I just want it to be better?

If it ain't broke, don't fix it! This audit is best for pages that aren't working—not converting, feeling off, or clearly not landing. If your page is already performing well, optimizing further probably isn't worth the investment right now. If you're hell-bent on an audit, then I'd encourage you to decide what "better" means, and then we can look to improve that specific domain.

You Ready?

You don't have to keep guessing. $297 gets you clarity on what's working, what's not working, specific direction on how to fix it, and two weeks of support to ask questions as you implement the changes. Stop spinning your wheels and let me help you say the thing.

Let's Make Your Sales Page as Dope as the Service You Provide.

LET'S DO THIS