Maestro on the Mic

MOTM #680: Off-Menu Options

Monday, September 1st, 2025

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You’ve probably heard about the west coast burger chain, In-N-Out’s, secret menu. They have a limited list of things you can order on their regular menu, but there’s a whole host of of off-menu additions you can make if you’re in the know. Make your business like In-N-Out. You don’t need to be promoting every single little offer you could possibly provide, and having “off-menu offers” is especially helpful for testing new ideas. This way you get to follow momentum and actually do something, without overcommitting or falling into shiny object syndrome.

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

In This Episode You'll Hear:

Take some current offers off-menu
A good way to test viability
No pivot or full commitments required
What this looks like for you

Links & Resources For This Episode:

Watch this episode on YouTube!

Get on the list for the FINAL round of the Instagram Intensive
Get on the Press Publish waitlist
Listen to ChatGPT Curious
chatgptcurious.com
MOTM #565: Hopping Never Leaves the Program with Matt McInnes Watson
MOTM #674: Should You Start Over?
MOTM #676: Test it First
MOTM #677: Making a Case for 1:1 Services

Check out the transcript for this episode here

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