Maestro on the Mic
MOTM #721: When You Outgrow Your Avatar
Monday, June 15th, 2026
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Sometimes your ideal clients starts to feel less than ideal. Running a personal brand often means that when you grow as a human being, you outgrow the avatar you used to serve. Not everyone will feel the itch to move on, but for those of us that have felt it, what options are there? Y’all already know I’m not a “burn the ships” kind of person, so my advice is to make the change one shift at a time.
Let’s chat.
Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.
In This Episode You'll Hear:
- When your ideal client isn’t ideal anymore
- Give it enough time
- Ahead is a good place to be
- Same person, different avatar
- There are always more beginners
- New niche, new avatar, new direction
- Solve a similar problem for a different avatar
Links & Resources For This Episode:
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Check out the transcript for this episode here
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