Maestro on the Mic
MOTM #322: Can You Have Multiple Ideal Clients?
Thursday, September 9th, 2021
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What if you have multiple ideal clients? Can you build multiple signature offers?
Technically, you can do whatever the hell you want. But here’s my advice:
Don’t base your offer on who you want your ideal client to be, but rather base it on the problem you solve. That can inherently include multiple demographics.
And if you want to solve multiple problems? I recommend you pick one—whichever you have the highest levels of expertise AND enjoyment in.
Let’s chat.
Links & Resources For This Episode:
Thank you to Think! Bars
Thank you to Perfect Snacks
MOTM #096: Roamaroo – Taking The Leap With Collette And Scott Stohler
MOTM #206: Publicity 101: Uncovering The Element Of Inevitability
MOTM #228: Relational Fuckery, Antidotes, And Minding Your Business With James-Olivia Chu Hillman
MOTM #298: Self-Judgement, Hard Work, And Suffering With James-Olivia Chu Hillman
Check out James-Olivia’s Instagram Post